Command Center

Performance Panel

MonthMay '26
MRR$ —
Welcome back

Everything between you and The Sales Lever — in one place. Always live.

Live Performance Dashboard

Raffiti Media

Conductor · Committer · SDR · Revenue — pulled live from your sheet.

LIVE
Updated May 21, 2026 · 7:00 AM MT
Showing all data

Overview

All-time totals across the full pipeline

Cash Collected by Month

Sales by Product

Pipeline Funnel (filtered period)

Recent Sales

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Date Customer Product Committer Conductor Cash Collected Cash Generated

SDR Performance

Outbound activity — dials, pickups, and schedules

Daily Dials & Completions

Lead Outcomes

Conductor Performance

Daily R/R metrics — lead flow, sets, and quality

Daily Leads, Sets & Sales

Lead Quality Over Time

Committer Performance

Closing metrics — appointments, show-ups, and revenue

Appointments vs Show-Ups vs Sales

Cash Collected Over Time

Revenue

Commissions breakdown · cash collected vs generated · product mix

Revenue by Month

Sales Mix by Product (Revenue)

Cipher

Your business, decoded. Ask Cipher anything about performance, verification, refunds, or the Sales Lever process.

Read-only
CIPHER
The Sales Lever AI · Decoding your business in real time
Online · Ready

I’m Cipher. I have live access to your performance data, verification reports, training content, and the full Sales Lever framework. Ask me anything.

Cipher’s answers are decoded from your live command center data. For account-level changes, ask Tatenda.

Onboarding Guide

Welcome · Raffiti Media × Sales Lever
Introducing

Welcome to the Sales Lever Family

Sales Lever is more than a system. It is a team, a community, and a movement dedicated to helping businesses scale with integrity, efficiency, and impact.

By working with Sales Lever, you can step back from the daily sales grind and embrace true sales leverage — focusing on serving clients, delivering results, and driving impact while every lead is engaged, nurtured, and closed with precision.

This is not just another service. This is a movement. This is a team.

Your Roadmap

0 of 6 complete
Step 1

Agreement Signed, Onboarding Form Sent, and Asset Completion

Laying the foundation for a smooth onboarding and ensuring all materials are submitted.

Before we begin, it’s important to lay the groundwork for a smooth onboarding experience. Now that your agreement is signed, the next step is completing the Sales Lever Onboarding Form — designed to make sure you are fully prepared for the onboarding call by gathering key details that streamline setup.

Once the form is complete, the next critical step is submitting all required assets. These materials are essential to ensuring a seamless system build-out that fully integrates with your brand and sales process.

⚠️
This step is entirely on you, the client. We cannot begin the build-out until we receive everything needed — branding, existing sales scripts, marketing collateral, and any crucial documents for implementation.
Step 2

90-Minute Onboarding Call

Reviewing your sales process, aligning expectations, and scheduling key calls.

This pivotal call sets the foundation for a successful launch. We review your Onboarding Form, confirm all details, and walk through the steps needed to integrate Sales Lever into your business — ensuring clarity and transparency so we move forward efficiently.

Robbie Summers leads this call, diving deep into your sales process to find where Sales Lever can plug in and optimize quickly. His expertise helps identify key areas for immediate impact.

During this call we also book your 90-day follow-up call and define clear goals and expectations for the next phase — ensuring alignment and a structured approach to maximizing results.

Step 3

My Scale Flow Buildout 2-Week Development

Tyler Clark builds the full system end-to-end and aligns it to your brand.

Tyler Clark immerses himself in your brand to ensure every system and workflow aligns with your voice, mission, and values. This is an intensive, complete build-out of the My Scale Flow software, KPI tracking system, and more.

📊
KPI Tracking System

Full visibility into performance metrics and key data points for optimization.

⚡
My Scale Flow Software

Pipeline & lead management with CRM, automation, dedicated numbers, and full Conductor + Committer integration.

🛡️
FTC-Compliant by Default

All texts, emails, call scripts, and automation built to the latest regulations.

📜
Living Document Delivery

A dynamic My Scale Flow document that evolves as leads flow through.

✨
Sales Lever fully absorbs all operational costs from the build-out perspective — texting, calling, recording, and automation. None of that lands on you.

Tyler also dedicates over twenty hours reviewing your content, funnels, testimonials, and branding so the system feels natural, authentic, and fully aligned with how you serve your clients.

Step 4

Kickoff Call — Breaking the System

60-minute pre-launch systems check. Walk-through, stress test, and final refinements.

This crucial call happens right before launch. We test workflows, identify gaps, and ensure every lead is properly handled. Final pre-launch check — every moving part optimized and ready to function at the highest level.

We walk through the full My Scale Flow system: a complete tutorial on the Conductor + Committer model, how to access and operate everything, plus a deep dive into the KPI tracking software and how to read and leverage each metric.

A critical part of this call is reviewing the application — designed to create a gap between where the lead is and where they want to be, magnify pain points, and position your offer as the solution. It also reinforces posture so leads feel they need to earn their spot, reducing churn and increasing commitment.

Step 5

Official Launch 🚀

Sales Lever goes live, fully taking over lead flow and sales operations.

Sales Lever is now fully live, taking over your leads so you can step away from daily sales operations and focus on scaling. With tracking, automation, and workflows in place, every lead is handled with precision and efficiency.

The Conductor + Committer model is fully operational — leads are qualified, nurtured, and served at the highest level. Automation, KPI tracking, and reporting provide full visibility into your pipeline.

🎯
This is the moment where you remove the sales hat and gain true leverage in your business.
Step 6

Ongoing Optimization & 90-Day Review

Continuous optimization, transparency, and weekly scorecard updates.

With the system live, we focus on continuous optimization, transparency, and communication to ensure peak performance.

  • Weekly Scorecard updates track key metrics with real-time insights for quick adjustments.
  • 90-day follow-up call reviews results, refines strategies, and strengthens alignment.
  • Sales Lever keeps evolving and delivering the highest level of results.

Meet your dream team

Five operators. One mission.
RS
Robbie Summers
High-Ticket Sales & Closing Expert

Former VP of Sales at ClickFunnels, over $100M in personal phone sales. Proprietary closing formulas and deep buyer psychology drive conversions and revenue at scale.

TC
Tyler Clark
Sales & Systems Architect

17 years in high-ticket sales and lead generation. Co-developer of the Conductor Model — a system that generated $2M in four months without a large team.

FM
Fernando Morales
Head of Sales · The Conductor

20+ years turning conversations into conversions. Embodies your brand so naturally that prospects feel they’re speaking with the founder. Builds trust fast.

TA
Tatenda
Admin Assistant

Central coordination hub for the team. Manages communication, data, and daily admin with discretion — keeping the team focused on performance and growth.

RN
Ronil Salazar
Outbound SDR

Strategic, relationship-driven outbound. Reignites cooled leads, rebuilds rapport, and gets prospects re-booked with the Conductor for deeper conversations.

The Conductor + Committer Model

A new sales paradigm

Traditional high-ticket sales relies on aggressive setters and closers pushing leads through a transactional pipeline. We operate under a completely different model — one that prioritizes long-term success, lead protection, and relationship-building.

🎼

The Conductor

Evolution of high-ticket sales

Eliminates the need for a traditional sales floor. Instead of relying on aggressive setters to book appointments, the Conductor strategically guides prospects through the buying process while protecting lead quality and brand integrity.

  • Ensures prospects receive the right information at the right time.
  • Maintains a non-pushy, high-value approach to sales.
  • Protects leads from being overworked or mishandled.
  • Acts as the bridge between education and commitment.
🤝

The Committer

Ensures long-term success

The Committer makes sure prospects don’t just say “yes” — they actually commit to taking action. Traditional sales floors focus on getting a signature; the Committer focuses on getting results.

  • Rewarded on follow-through and long-term client success.
  • Lower refund rates, higher client satisfaction.
  • Buyers understand their responsibility in the process.
  • Guides the right people into the right decisions.

Pipeline & data tracking

Full transparency — always

Every decision is backed by real-time reporting, in-depth analysis, and continuous feedback loops. You always have complete clarity on what is happening with your leads, pipeline, and sales process.

Dashboard
GHL Subaccount

Real-time lead stages. See exactly where each lead is in the pipeline and how they’re progressing.

Dashboard
KPI Sheet

Closing %, show-up rate, dollar per application, plus daily / weekly / monthly / yearly / all-time metrics.

Daily
Slack Recap Reports

Conductor end-of-day recap and Committer per-appointment reports — raw, honest, no sugarcoating.

Weekly
Monday Performance Summary

Living document via email and Slack every Monday: wins, challenges, trends, lead quality, team feedback.

Communication protocol

Slack · organized & efficient

Slack is our primary platform. Discussions is where general communication happens. Other channels are primarily alerts and notifications — but celebrate, react, and engage in the threads to keep energy high.

#
discussions

Primary team channel. All general updates, non-urgent requests, and questions.

#
new-applications

Real-time alerts whenever a new application comes in.

#
sales

Closed deals posted in real time. Drop reactions and celebrate in threads.

#
new-dispatches

Leads sent to the Committer for follow-up. No lead slips through the cracks.

#
recap-reports

Weekly summaries on performance, progress, and focus areas.

Sales Lever terminology

Speak the language
Conductor

A new role that eliminates traditional setters. Qualifies, nurtures, and moves leads forward with precision. Not to be confused with SDRs (lead-gen / marketing).

Committer

An elite closer who operates differently. No features and benefits. No sleazy tactics. The focus is on serving the lead — even if that means not selling.

Dispatch

When the Conductor sends a fully qualified lead to the Committer. Old term: “set an appointment.” A Dispatch means the lead is truly engaged and ready.

Recap Report

Direct reporting after every interaction. Call Recaps from the Committer, Daily Recaps from the Conductor.

Served

Won, closed, sold are terms of the past. We use Served because that’s what we do — serving leads at the highest level.

Our mission after launch

Recoup your investment as fast as possible

Once we’re fully plugged in, we take action immediately — requesting access to past leads, uncontacted prospects, and anyone who may have slipped through the cracks. If there were leads that didn’t convert but could have with the right approach, we want them.

We are here to be the dream team that doesn’t feel like an expense but an investment that elevates you financially. Sales Lever is designed to create rapid momentum, turning lost opportunities into wins and proving its value by delivering real, tangible revenue growth.

Our success is tied to yours.

Sales Lever Training Center

Recordings from our live Sales Lever event — watch in order, take notes, build the playbook.

0 / 5 watched
Now playing
Open in Drive ↗

All modules

Call Recordings

Every sales call, decoded by Cipher against the Art of Sales Leverage framework.

— calls
Live · tldv connected

Every Raffiti call gets pulled, transcribed, and graded by Cipher automatically.

Cipher grades each call against the seven A.R.T. dimensions — Ask, Restate, Transform, Always Be Caring, Pain & Vision, Money Frame, Energy & Posture — and now also gives a separate closing grade with the full objection map and the root-cause read on why the deal did or didn't close. Click any recording to see her breakdown.

Recent calls

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Recap Reports

Full-transparency weekly, monthly, and yearly recaps. Every Monday morning Cipher pulls the past week from the tracker and writes it up — exactly what happened, who you spoke to, what closed, what slipped.

Cipher is pulling your recap reports…

Build Out

Trello-style board of everything happening inside your GoHighLevel account.

0 / 12 complete

Account Creation

2
Create sub-account
Verify A2P registration

Pipelines & CRM

3
Build sales pipeline
Custom fields & tags
Lead routing rules

Calendars & Booking

2
Discovery call calendar
Closing call calendar

Automations

3
New-lead workflow
No-show follow-up
Stale-deal reactivation

Reporting

2
Dashboard widgets
Sheet sync

Edit columns and cards by feeding me your full build-out checklist — I'll mirror it 1:1.

Launch Call

Pre-call checklist
Connect domain & email senderVerify SPF / DKIM / DMARC
Phone number provisioningLC Phone with A2P approved
Calendar permissionsRobby / Tyler / Fernando added
Final pipeline walkthroughStages aligned with offer
Go-live questionsAnything outstanding from your side

Verification Reports

Each month, confirm sales & flag any refunds. One Approve & Send pushes it all back to your Sheet.

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Reporting period

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Last synced from Sheet · —

New sales —
Cash collected —
Commissions —
Refunds flagged 0

New Sales

—
Date Customer Product Cash Commission Refund?
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Recurring Commissions

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Date Customer Product Payment Cash Commission Refund?
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Final step

Review looks good?

Approving pushes your refund toggles back to the Google Sheet, archives this month's report, and updates the Refunds/Churn tracker. Tatenda & the team get a Slack confirmation automatically.

View source Sheet ↗

Refunds & Churn

Live log of every refund processed. Feeds your churn-rate metric on the Performance Panel.

Synced from Refunds_Churn sheet

All time

Refunds (this period) —
Cash Refunded —
Total Refunds (all time) —
Churn Rate —
Refund Log
0 entries
Customer Email Product Date Sold Date Refunded Cash Refunded Month Source Reason
No refunds logged yet. When Raffiti approves a verification with refunds, they'll appear here.

Invoices

Pay your current invoice via Melio. Full history below.

Current invoice
$ —
May 2026 · Due upon receipt
Pay with Melio →

History

InvoicePeriodAmountStatusAction
—Apr 2026$ —PaidReceipt
—Mar 2026$ —PaidReceipt
—Feb 2026$ —PaidReceipt

Goals

Inspired by the 6-Month Challenge layout
90 Day$ —
18%
$ — collected toward 90-day target
6 Month$ —
9%
$ — collected toward 6-month target
12 Month$ —
4%
$ — collected toward 12-month target

Numbers pull live from Performance Panel once it's wired up. We'll mirror the trading-journal "6-Month Challenge" visual treatment.

Internal Leads

Send Cipher a lead and we'll route it straight to your Sales Lever sales team. Live status as the team works it.

Cipher · always on

Alerts

Every signal that needs your attention — in one feed. Cipher watches, files, and pings so nothing slips.

Live
Open alerts 0
Needing action 0
Cleared today 0